Stromae wanted a website that would immerse visitors in the artistic universe of his album Smile. The goal was to create a digital space that not only reflected the album’s aesthetic but also provided fans with a seamless experience to explore concert dates, listen to music previews, and learn more about the artist.

Starting with the available photos and videos, I designed and developed a platform where visuals played a central role. The site featured full-screen background videos to enhance immersion, creating an atmosphere that resonated with the mood of the album. Every element was carefully thought out to balance functionality and storytelling.

The website was built on WordPress and hosted on Universal Music’s servers. The smooth collaboration with Stromae and his team was key to ensuring a final product that stayed true to his artistic vision. The result was a visually compelling and engaging platform that not only reinforced the album’s identity but also strengthened the connection between the artist and his audience.